Creation and management of accounts in social networks
To access the Chinese market and reach both companies and end customers, it is essential to use communication channels from the People’s Republic of China’s own digital environment. In addition, many of the platforms and social networks we use in Europe are either non-existent in the Asian giant or do not function properly. The importance of handling the networks used by Chinese users is fundamental in order to be able to access the client. Furthermore, many of these social networks are transversal and allow for purchases within the network, an example of which is Wechat, as well as other networks with hundreds of millions of active users: Weibo, Youku, Douyin (Chinese TikTok), and many more.
Communication and the digital environment are very different from those used in Europe. At Long Strategic Consultancy, we help clients to create direct channels with the Chinese customer on social networks according to your needs and business objectives. We also generate content in Chinese and define your communication plan and policy in China.